What's up! What'sUpGoa.com

What's up! What'sUpGoa.com (WUG)

What's Up Goa (WUG) was conecived by Pratiti Basu, and brought to life in 2010 with graphic designer, Johanna Viande. One of the first digital guides in India at the time of its founding, the website was envsioned to offer a discerning online insider's guide to Goa for vistors across the globe, whie provifing small business a platform to market their unique services.. What's up Goa is Goa's quintessential go-to guide for the discerning global traveller. The content is regularly updated, light on design and conversational in content, and embodies the definitive culture of modern-day Goa.

Welcome to the sunny side!

What's up Goa

We have combed through the busy beaches and weeded through all the information out there to offer our selection of establishments and services that will help you get the very best out of Goa.

From exclusive happenings and underground events to chic boutique hotels, feet-in-the-sand cafes, offbeat designers and rejuvenating wellness therapies- on the beach, in town or off the beaten track, What's up Goa features everything to ensure a truly memorable Goa vacation. We are the real deal! We give you the insider's tip of what's happening and when it's happening! Through frequent updates on our site, individual e-mailers and real-time Twitter feeds, we always keep you in the know of Goa's hottest happenings, its swank new openings, exclusive parties, impromptu events and much more.

Colorful, opinionated, saucy & fun, the WUG is your definitive guide to what's cool in Goa. And with us you are never considered a tourist, you're a visitor!

If it's happening in Goa, it's happening on What's up Goa<


Busineses featured on What's Up Goa are hand-picked by us and represent the best in class, selected based on their quality of service and the offering of unique experiences. What's Up Goa represents businesses of all scales, classes and price ranges, from luxury groups to individual proprietors and even beach shacks, encompassing every relevant categories, from hotels, restaurants, nightlife, yoga centers to spas and much more.

We are responsible for identifying businesses that are relevant to the website, and for managing all related content, features, updates and reviews.

Who we are

Pratiti Basu

Pratiti Basu

Pratiti co-founded What's Up Goa in 2010 with Johanna Viande, and since 2015 indpendently heads its operations.

A global citizen at heart, Pratiti was born in Kolkata, raised in Doha, Qatar (while attending boarding school in Dehradun), graduated from university in Austin (Texas), spent several memorable years living and working in Manhattan, finally returning to India before she turned 30 where she briefly married a Frenchman!

Pratiti has enjoyed a stimulating career in Marketing Communications from high-profile global corporate environments to roll-up-your sleeve start-ups.

In 2009, she gave up her position as the General Manager of the Luxury Marketing Council in New Delhi to relocate to Goa. Here, sensing a need for a definitive travellers' resource on Goa, she launched What’s up Goa, combining her love for travel and the finer things with her passion for digital media.

Pratiti also curates Goa experiences for publications and websites such as Harper's Bazaar India, Conde Nast Traveller, Goa tourism, Little Black Book, Brown Paper Bag, MyCity4Kids, amongst others.

Contact Pratiti at pratiti@whatsupgoa.com

Nikhil Shankar

Pratiti Basu

Nikhil Shankar currently manages the operations of What's up Goa on-ground in Goa.

With a background in PR and marketing, Nikhil is also involved in food and entertainment start-ups under the umbrellas Gobe and Wild, and Orange Circus.
Nikhil also hosts a weekly podcast.

Contact Nikhil at nikhil@whatsupgoa.com